The Influence of Video Media on Knowledge and Attitudes Regarding Tuak among the Community of Lembang Pondingao

Suwini Tasik Minanga; Fairus  Prihatin Idris; Arni  Rizqiani Rusydi

Authors

Suwini Tasik Minanga Universitas Muslim Indonesia Author
Fairus Prihatin Idris Universitas Muslim Indonesia Author
Arni Rizqiani Rusydi Universitas Muslim Indonesia Author

Keywords:

Video, Knowledge, Attitudes, Tuak

Abstract

The World Health Organization (WHO) states that 3 million people worldwide die due to alcohol consumption, with a high number of casualties occurring in Europe. The impact of consuming liquor has been proven to cause various health issues. It can cause liver disease by damaging liver tissue, disrupt the absorption of nutrients leading to malnutrition, increase blood pressure, and cause abnormal heart rates. This study aims to determine the effect of providing health education through video media on behavioral changes in the conative domain regarding the consumption of tuak (traditional palm wine) among the Tana Toraja community. This research employed a quantitative and descriptive approach using a quasi-experimental, one-group pretest-posttest design. The sample consisted of 38 respondents. The data were analyzed using univariate and bivariate analyses with a paired t-test. A questionnaire was used as the research instrument. The results showed that video media had a significant effect on knowledge (p-value = 0.000, meaning p-value < 0.05) and attitudes (p-value = 0.000, meaning p-value < 0.05) regarding tuak consumption in the Pondingao' village community. In conclusion, there is an effect of video media on knowledge and attitudes regarding tuak consumption.

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